Coastal BID invites you to the Bournemouth BIDs Conference
SMART TOURISM AND THE POWER OF TECHNOLOGY AND SOCIAL MEDIA FOR TOURISM AND HOSPITALITY
Professor Dimitrios Buhalis will explore how technology and social media can support tourism and hospitality competitiveness. Based on a pilot research project in collaboration with the British Hospitality Association, Tripadvisor and BAHA Professor Buhalis will explore how a sample of Bournemouth Hotels is taking advantage of technological capabilities and will demonstrate cutting edge digital development in smart technologies, augmented reality and social media that will be influencing the competitiveness of tourism and hospitality organisations and destinations
Ufi Ibrahim – Chief Executive – British Hospitality Association
Ufi Ibrahim is the chief Executive of the British Hospitality Association (BHA), the national trade association for the hospitality and tourism industry, representing more than 40,000 businesses across the UK. Since joining the BHA, she has helped to spearhead groundbreaking initiatives including; the establishment of the Tourism Industry Council – a joint government and industry working coalition where she serves as a member and is chaired by the UK Minister for Tourism.
Diane Wehrle – Marketing & Insights Director – Springboard
Diane is regarded as one of the leading experts on the high street and retail intelligence and insights. She is frequently called upon to comment on the performance of retail destinations across the national media such as BBC, Sky News and The Times. With 26 years of experience in the retail and property industries, Diane has significant experience in understanding trends and events on locational performance and is experienced in network and location planning. Diane holds an MSc in Property Investment, she sits on the Advisory Council of the ATCM (Association of Town Centre Management) and is a fellow of the Institute of Place Management.
To book your place onto the conference, please visit www.bournemouthbidsconference.co.uk We look forward to seeing you there.
For a map and directions on how to get to the venue, please visit: https://www1.bournemouth.ac.uk/about/directions/directions-our-talbot-campus
Car Park G is booked for the event which accommodates up to 90 cars. Please use public transport and car share where possible as once this car park is full there will be no more spaces to park. The number 6 bus from Bournemouth Town Centre stops directly outside the university.