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Free Seminar: Valuing Staff

Staff – Your Competitive Advantage
A businessman once said, “A business succeeds not because it is long established or because it is big, but because there are men and women in it who live it, sleep it, dream it, and build great future plans for it.” J Willard Marriott
The NCTA is offering a FREE two-hour seminar for tourism business managers and owners on how recruiting, managing and valuing staff can give you a competitive edge. There is little that makes such a difference to a tourism business than the staff who interact with customers on a daily basis. Your reputation starts and ends with the people you employ – each one should personify your brand and bring it to life on a day to day basis. A positive culture of excellent service can transform any business, and the growing demands of the industry and expectations of guests will only add to this emphasis on good service. So finding the right people is vital to ensuring customer satisfaction, increasing footfall, enhancing your reputation and growing your business.
Simon Thomas, Senior Lecturer in Hospitality Management, Bournemouth University looks at a strategic overview of the Employers Marketplace, and leads a discussion as to individual business experiences. To give the existing trade perspective, Andrew Francis, General Manager of the Highcliff Marriott Hotel will describe how Marriott invests in staff, putting them first in its quest for service excellence. By the end of the session, we hope those in attendance will gain a deeper understanding of the complexities, challenges and opportunities of staffing. This eye-opening seminar will hopefully lead to further workshops once a level of interest is known.
For your FREE ticket, please click here
The NCTA are also running the following workshops
Recruiting & Engaging a Winning Team
Date & Time: 28/04/2014, 11am – 4pm
Where: Hotel Royale
Enhancing the Customer Experience
Date & Time: 07/05/2014, 11am – 3pm
Where: Hallmark Hotel
Please contact:  joanne.huey@coastaltourismacademy.co.uk for more information

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